About Me

Hannu Pirilä

I am one of Finland’s leading NLP trainers and self-development coaches. I am known for my books, my results-oriented coaching, and my Your Own Blue Ocean concept, all of which have significantly improved the quality of life and well-being of thousands of people. I am one of four NLP trainers in the world who hold the Licensed Master Trainer of NLP for BusinessTM certificate. In addition, I have been a member of the team of assistant trainers at international seminars led by NLP developer Dr Richard Bandler and world-renowned hypnotist Paul McKenna since 2018.

I have a background as an executive in the hotel and restaurant industry, from where I moved to consulting business in 2004. I have an eMBA diploma and a BSc degree and in 2009 I became an Accredited Associate of IIB (Institute for Independent Business). In addition to Finland, my native country, I have also worked in Switzerland, Luxembourg, Russia, China and North America.

In 2009 I founded my Business Advisory and Consulting practice HPA Consulting, based in Finland. Since then, I have consulted, adviced and coached more than a hundred companies and entrepreneurs in different countries.

Richard Bandler & Hannu Pirila March 2011 with textI first came in touch with personal development in the mid 1990’s. Since then, my passion for personal growth has gradually grown during the years. Some of my studies include several certified courses with Dr Richard Bandler (the co-creator of NLP) and John and Kathleen LaValle, more than a year (2010-2011) under Bob Proctor (probably best known from the movie The Secret) in his coaching program and several courses with Bill Harris (also known from The Secret, as well as the creator of Holosync meditation technology).

I have an encompassing training in business, NLP and coaching, including:

  • eMBA (executive Master of Business Administration) (2006)
  • Licensed Master Trainer of NLP for BusinessTM (2023)
  • Licensed Trainer of NLP® (2011, 2013, 2015, 2018, 2022)
  • Licensed Master Practitioner of NLP® (2010)
  • Licensed Practitioner of NLP® (2010)
  • Licensed NLP CoachTM (2010)
  • Licensed Business Master Practitioner of NLPTM (2015)
  • Licensed Business Practitioner of NLPTM (2010)
  • Licensed LAB ProfileTM Practitioner (2010)
  • Persuasion Engineering® (2012)
  • Licensed Sports Performance CoachTM (2011, 2013)
  • Licensed Sports Performance CoachTM Trainer (2019)
  • Licensed Specialist Practitioner of Neuro-Hypnotic RepatterningTM (2013, 2020)
  • Design Human EngineerTM (2018, 2019, 2022)
  • Clinical Hypnotherapist (2020)
  • Licensed NLP Coaching TrainerTM (2022)
  • Mental Coach® (2013)

Bob Proctor and Hannu Pirila on Stage 28052011 with textToday I work as an NLP Trainer and NLP Coach, as a Speaker in seminars and other events and as a Mental Sports Coach, as well as a Business Consultant and Business Coach.

During the 15+ years of practice, I have helped numerous people to get relief from their fear of flying, make significant life changes, quit smoking, lose weight and raise their levels of consciousness, among many other things. On the business side, I have consulted publicly listed companies as well as private entrepreneurs. On the sports coaching side, I have been a mental coach for junior basketball teams as well as for professional soccer teams, for amateur tennis players as well as for a World Champion in MMA (Mixed Martial Arts).

In my free time, I play basketball, practice and teach martial arts (hapkido and taekwondo) and do other sports. Occasionally I can also be seen, and heard, as a singer in a rock band.

 

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